Located at the intersection of I-15 and I-95 in downtown Las Vegas, Nevada, the Cleveland Clinic Lou Ruvo Center for Brain Health holds the distinction of being the first organization to open for business in Symphony Park, the city’s 61-acre arts and science redevelopment program.

Designed by Frank Gehry, the Cleveland Clinic Lou Ruvo Center for Brain Health’s facility is the perfect venue for accomplishing the organization’s two main goals:

• Preserving memory: With both administrative offices and medical research and clinical operations, Keep Memory Alive and its medical partner, the Cleveland Clinic Lou Ruvo Center for Brain Health, provide a full-service approach towards preserving memory.
• Creating memories: Housed under an undulating stainless steel canopy, illuminated by natural light from 199 windows, our event space or Life Activity Center is available for rental—a truly unique space in which to host a wedding, bar mitzvah, business meeting, and create memories for your friends, family, and colleagues

While Gehry’s design incites varied reactions from observers, the one consistent response is a desire to come inside its walls and learn more. In this respect, the building is an unwavering marketing tool, driving awareness to the work conducted by those inside.